All posts by Team Butterfly

Salon Centric Rose Gold Balayage Techniques

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RESULTS | Finished Look

Rose gold balayage creates a blush beach glow. Pastel colors like this pink are now more permanent thanks to L’Oreal’s new metallic hair collection, MAJIREL METALS! And for those of you who just want to play, we’re still loving their #COLORFULHAIR range for temporary color and highlights.

Butterfly Holiday



What are the holidays without a little magic?

Turn wants for good hair into great gifts and get your own hair wish granted with a…

Buy 3 full-size products in December and slay for a day in January with our complimentary BUTTERFLY BLOW DRY gift! All limited edition holiday sets from our haircare brands count as 2 products so you’ll only need to add 1+ more full-sized item to qualify for our big blowout deal in 2018. Time to pop *product* bottles and celebrate! Redeemable during the month of January (excluding Fridays and Saturdays).

While supplies last, you can bring home this indulgent scented Chronologiste Candle ($65 value) when you spend $100 or more on Kerastase products! With a burn-time of 50-60 hours, it makes for a memorable gift and way to warm up the mood at a moment’s notice.

It’s thrice as nice to be ORIBE OBSESSED! Receive a complimentary Triple Crown Kit ($30 value) with any $125 Oribe purchase, like a luxe product pairing with a Gold Lust Holiday Collection or Dry Styling Set. Gift kit includes three deluxe samples of Oribe Dry Texturizing Spray, sized perfectly for stocking stuffers or holiday travel! Available while supplies last.

We’re extending our fall discount on all NEST candles & trio sets thru December! Keep the mood cozy yet celebratory with iconic Festive Collection home fragrances – Holiday, Birchwood Pine, Hearth and Sugar Cookie – or stock up on this season’s best-selling Pumpkin Chai scent. Holiday mantel goals: COVERED!


Yahoo! Beauty #CopyThat: Princess Jasmine’s Winged Eyeliner

Step-by-step by makeup artist Tedrick LaMar

1. Using the Sephora PRO Warm Palette, apply Saddle and Auburn eyeshadow on eyelid and at inner crease.

2. Paint Urban Decay Eyeshadow Primer Potion onto lid in a half-moon shape. Pro tip: The primer creates a cut crease effect and brightens eyes.

3. Draw on an exaggerated wing shape with gel eyeliner. LaMar’s go-to: MAC Cosmetics Pro Longwear Fluidline in Blacktrack.

4. Lightly dust cheeks and forehead with NARS Contour Blush in Gienah.

5. Finish with a swipe of pumpkin-spice lipstick. Try: L’Oréal Infallible Lip Paints/Mattes in Festival.

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Yahoo! Beauty #CopyThat: Rihanna’s Stunna Red Lips

Step-by-step by makeup artist Tedrick LaMar

1. Apply BY TERRY Stylo Blackstar in No. 4 Copper Crush onto eyelids, inner corners, and lower lash line.

2. Using the Sephora PRO Warm Palette, brush Copper onto outer corners and crease.

3. Sweep Oat (from the same palette) along eyelids, inner corners, and lower lash line.

4. Trace MAC Cosmetics Pro Longwear Fluidline in Blacktrack on top lash line.

5. Generously coat top lashes with black mascara. Try: Urban Decay Troublemaker Mascara.

6. Define natural shape of cheekbones with NARS Contour Blush in Gienah. Pro Tip: Purse your lips to find hollows of the face.

7. Brush blush onto cheeks to add a touch of warmth to skin. LaMar’s go-to: Urban Decay Afterglow 8-Hour Powder Blush in Bang.

8. Paint Fenty Beauty Lip Paint in Stunna onto lips. Pro Tip: Use a lip brush for a flawless application.

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Yahoo! Beauty #CopyThat: Emmys Eye Shadow

Step-by-step by makeup artist Tedrick LaMar

1. Press brown matte eyeshadow into crease and outer corners of eyes. We recommend: Buck from the original Urban Decay Naked Palette.

2. Use Urban Decay 24/7 Glide-On Eye Pencil in Cuff (silver metallic) in the inner corners.

3. Draw Urban Decay 24/7 Glide-On Eye Pencil in Junkie onto waterline and top lids. Pro tip: Diffuse the pencil with a pointed shadow brush. Then go back in with green pencil to amplify color at lash line.

4. Coat top and bottom lashes with Urban Decay Perversion Mascara.

5. To really get that feline flutter, go with falsies like the Looks So Natural Lash by KISS in Shy.

6. Outline and lightly fill in lips using Bite Beauty the Lip Pencil 024 Nude Rose.

7. Finish with NARS Velvet Matte Lip Pencil in Roman Holiday for the perfect pink pout.

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Yahoo! Beauty #CopyThat: Uzo Aduba’s Emmys Smoky Eyes

Step-by-step by makeup artist Tedrick LaMar

1. Trace water line and upper lids with Kevyn Aucoin the Eye Pencil Primatif in Basic Black.

2. Use a small brush to blend a matte black eyeshadow onto outer corners of eyes. Try Blackout from Urban Decay’s Naked2 Palette.

3. Add luminosity to inner corners with Urban Decay 24/7 Glide-On Eye Pencil in Cuff (a metallic silver).

4. To really brighten eyes, place a pearl shimmer shadow such as Verve from the Urban Decay Naked2 Palette on top of the silver.

5. Coat top lashes with a black mascara. LaMar’s product pick: Urban Decay Perversion Mascara.

6. Enhance your eyelashes with Looks So Natural Lash by Kiss in Shy. Pro tip: Use tweezers for an easy application.

7. Complete look with Marc Jacobs Beauty Enamored Hi-Shine Lip Lacquer in French Tickler (an iridescent peach).

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Fusio-Dose Hair Lab

Concentrated active ingredients freshly fuse to create a customized in-salon treatment for your specific hair needs. Capable of resolving all of your hair concerns, Fusio-Dose™ Hair Lab fundamentally treats your hair and immediately transforms for lasting results.

Find Your Perfect Match
Create your tailor-made solution based on your hair concerns. THE CONCENTRÉS target your primary hair need: Nutrition, Shine, Strength, Density. THE BOOSTERS target your secondary hair need: Nutrition, Brilliance, Reconstruction, Density, Discipline. Twenty combinations are possible — find yours!

With the introduction of Fusio-Dose® Homelab™, you can experience personalized instant hair transformation treatment at home. Receive an in salon hair diagnosis and take home a customized Fusio-Dose Homelab box for a complete personalized treatment from the salon to your home. At-home treatments include 4 at-home treatments, giving your hair beautiful salon results. Each kit contains four concentres and four boosters prescribed by your stylist.

via Kerastase

Yahoo! Beauty #CopyThat: Taylor Swift’s Red Revenge Lip

Step-by-step by makeup artist Tedrick LaMar

1. For the eyeshadow, LaMar used Urban Decay’s Naked Ultimate Basics palette. Apply Blow (demi-matte light nude) onto lids as a base.

2. Blend Tempted (matte pale brown) into crease of eye to deepen shade.

3. Intensify richness by sweeping Magnet (smoky gray matte) along the lower lash line.

4. Create a subtle winged eyeliner with Urban Decay 24/7 Waterproof Liquid Eyeliner. Pro tip: Suffer from shaky hands? Draw dashes across top lids and connect into one seamless line.

5. Apply two generous coats of Urban Decay Perversion Mascara.

6. For an eye-opening effect, add individual false eyelashes to the outer corners.

7. Outline and fill in lips with NARS Precision Lip Liner in Mariachi. Add Urban Decay Bad Blood Vice Lipstick on top for a glossy finish.

8. Use a large flat brush to dust bronzer onto top cheekbones.

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Yahoo! Beauty #CopyThat: VMA Plum Smokey Eye

Step-by-step by makeup artist Tedrick LaMar

1. Using Urban Decay’s Vice palette, apply Freebird (metallic medium pink) as a base onto eyelids.

2. Intensify the crease with Rapture (mauve plum-purple), blending it out for a winged effect. Then use Jagged (shimmering bronze) on top to deepen.

3. Highlight the brow bone and center of lids with Echo Beach (luminous vanilla).

4. Once brows are brushed and trim to shape, fill in with a rich brow powder.

5. Outline the waterline (inner rims of eyelids) with a black pencil like Urban Decay 24/7 Glide-On Eye Pencil.

6. Draw on a thick winged liner using Urban Decay 24/7 Waterproof Liquid Eyeliner.

7. For an even more eye-opening effect, use Kiss Lash Couture Faux Mink Midnight false eyelashes. Pro tip: Trim lashes, starting from the outside, to custom fit strip to your eye shape.

8. Bind falsies to natural lashes with a few coats of Urban Decay Perversion Mascara.

9. Bring warmth to complexion by sweeping on a coral blush. Tedrick’s go-to: Tom Ford Soleil Eye and Cheek Palette.

10. Trace and fill in lips with NARS Precision Lip Liner in Vence (neutral cinnamon). Add Marc Jacobs Beauty Enamored Hi-Shine Gloss Lip Lacquer 316 in French Tickler on top.

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New temporary address at W Room New York!

We’re getting a major makeover to make your Butterfly experience better than ever! We will be renovating the salon’s interior during the months of August and September to debut a whole new look just in time for fall. During these exciting renovations at the studio, the Butterfly team will be operating from a new pop-up space we like to consider our fabulous home-away-from-home! From August 1st thru September 30th, Butterfly Studio will be up and running at:

W Room New York
3 W 13th St, Second Floor
New York, NY 10011
(Between 5th & 6th Avenue)
[ Map ]

All Butterfly services will be accommodated at our summer “HAIRcation” home through September. We will also have more team member availability on Mondays to accommodate you!

Please note that your hair and beauty experts may be working a summer schedule which can include half days. Kindly inquire should you have questions about changes to your technician’s schedule, or about our upcoming transformation.

Beauty Rules To Break This Summer

via Livingly

Don’t want to worry about your hair this summer? Let your hair down and forget the rules. The last thing you want to worry about is your hair when the beach is in sight. Despite the beauty mantra to go short or chop it all off for summer…Keep the length and save the big chop for the fall season when upkeep will be more low maintenance. Whether you tie it up, push it back, or let those mermaid waves flow, long locks are honestly easier to work with during summertime. You won’t have to grab that bottle of beach spray because you’ll already have it! Embrace the something extra the weather is enhancing your nature texture with and go easy on your hair… It’s a good time to give your mane a break. Don’t overstyle it—aim for a laid back look instead of perfection. Plus, your ends will naturally lighten up with those extra summer days worked in, which can extend time between appointments with your colorist.

Hair oil—you know when you’ve applied too much. And that’s exactly what you should do before the pool/beach or simply sunbathing: Keep it oily! AKA moisturized. Applying oil to hair generously adds extra protection from the sun and the ultra drying salt from the ocean, or chlorine from the pool. Another method o prevent hair that’s dryer than hay: Skip thoroughly rinsing out conditioner this summer. Work your favorite conditioner through post shampoo, let sit for a moment then rinse halfway to transform your conditioner into a nourishing leave-in treatment for the day. The extra product left in the hair is a great way to build-in extra protection and hydration before the pool or ocean, which works to prevent harsh water from fully penetrating and won’t dry you out as much.

Bloggers love the Butterfly Blow Dry!

Digital influencers Cassandra DiMicco (@dressedfordreams) and Michelle (@cremedemichelle) rocked sexy, summery Butterfly blowouts at the 10th annual Veuve Clicquot Polo Classic in Liberty State Park! Beachy blonde by Melanie Esteban; bouncy brunette by Jill Engelsen.

A post shared by Michelle (@cremedemichelle) on

A post shared by Michelle (@cremedemichelle) on

Start Summer With Stronger Hair!

STRONG IS SEXY. Girls who’ve got it going on, keep their colored strands strong and healthy! Send breakage and lackluster hair packaging fast with these celebrity-loved strengthening treatments holding a seal of approval from our experts and the colorists-to-the-stars…


SMARTBOND is our new protective and strengthening service, and a must-have for reinforcing color-treated hair. We can add SMARTBOND’s unique bond strengthening system to every color service, from single process and double process color to balayage highlights. Experience shinier, stronger, and softer results on your next visit and protect hair while coloring it!


Olaplex is insurance for your hair and a staple for the best blondes in the business. Dramatically reduce breakage after highlights, balayage, or bleach outs and make your sure your color lasts longer and looks bright and beautiful as ever… Ask for Olaplex!

beautiful color

Along with your choice of expert vouched in-salon hair repair, we’ll supply you with a complimentary Oribe Everlasting Color take-home kit to help you protect your investment! Available while supplies last.

Kit includes samples of Shampoo + Conditioner for Beautiful Color, Glaze, and Split End Seal by Oribe.

Request Appointment
(212) 253-2100 |
Or Book Instantly Online

(Livingly) Rock A ’90s Bob

Jenn adds: The bobs of the 90s (Think Dawson’s Creek, She’s All That, Overnight Delivery) are now back in a modern way and loved trend by celebrities like Lucy Hale, who’s rocked every current version.  Back then bobs were too over the top, being over layered and over styled. Now bobs are on trend by keeping everything more one length, with longer angles around the face, and low maintenance styling. The now-outdated bob used to blown out with a round brush putting too much volume at the root, making the style appear very round and unflattering all over. Today’s bobs are cut so they can be air dried and worn with natural texture making it one of the top picks for easy chic hair. Or when blow drying, use your hands instead of a brush and then use a curling iron to get beachy waves and achieve trending cool-girl texture.

Yahoo! Beauty #CopyThat: Glow like Jennifer Lopez

Step-by-step by makeup artist Tedrick LaMar

1. Fill in brows with NARS Brow Defining Cream in Tanami and brush product through with a spoolie to achieve a natural effect.

2. Contour forehead, cheekbones, and jawline with NARS Contour Highlighting Powder in Gienah for a chiseled look.

3. Highlight cheekbones with the lighter color from the same palette.

4. Use a bronze eyeliner such as Urban Decay 24/7 Glide-on Eye Pencil in Hustle to outline half of the lower lash line, extending shape to create a wing at the outer corner. Then softly smudge pigment onto lid.

5. Line lower and upper waterlines with a dark brown liner like Urban Decay 24/7 Glide-On Eye Pencil in Demolition.

6. Apply a volumizing mascara, such as Urban Decay Perversion Mascara, on outer top lashes. Coat lower lashes as well.

7. Finish with a light nude lipstick. Then outline with a darker nude color to create contrast and blend.

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