All posts by Team Butterfly

The “Fall-Back” Style For Every Hair Type

Hair & Quotes by Jason J Dougherty | Butterfly Studio Stylist

When Daylight Savings Time ends on Sunday, November 2nd, you might gain an extra hour of sleep, but you still won’t have time to rock a time-lengthy style. This simple chic knot is the perfect go-to when you can’t spend more than a few minutes on a polished look, but you’re still looking for a classic hairstyle with a twist.

fall hair bun

FallBack Bun.

Textured, loose “ballerina during down-time” hairstyle to wear with 90’s Plaid, Office Chic, or Folk/Traditional inspired patterns.

WHAT: Dress up and add sophistication in a time-sensitive, low-maintenance way.

BEST FOR: Girls on the go – who don’t have a lot of time for a complex style, but still want to rock a trend. The Assistant – always concentrating on the boss, but needs to pull a sophisticated look together quickly. The college-girl – leaving for class last minute, or early in the am. The single ladies – when you want to look sexy but not too done for that first date.

fall trends

The “Fallback” bun is an alternative to the classic bun because of its loose texture and effortlessness. The less prefect the better, which makes it great the working woman and full calendar girls.

TRY IT: Brush out the hair and apply a light oil such as Gold Lust by Orive to add moisture and shine, and help with styling ease. Bring hair back to create a low ponytail. Keep it loose on top to keep the texture. Now take sections and work through all of the hair, anchoring with bobby pins. For a more polished look or something different for another day, add some pomade to the hair to make it more sleek. Finish with a little hairspray like Oribe’s Superfine to seal the deal.

Follow: @JasonJDougherty
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Makeup – Cristina Marroquin // Photography – Edwin Pabon

Introducing the Cezanne Perfect Finish Treatment

(Posted: January 2014)

It’s great! My hair feels healthy – which is the best part – and everyone thinks I look beautiful! I’m excited to give you this feedback, especially considering my hair type. I would highly recommend it to anyone.” -Alison, Butterfly Studio client

cezanne-hair- treatment-nyc(Hair by Nicole Descoteaux, senior stylist)



Finally – a treatment that’s great for everyone and improves every hair type!>

– Kattia Solano, Butterfly Studio Founder

With CEZANNE (pronounced Say-Zan), we now have a 100% formaldehyde free smoothing treatment that makes beautiful strands simple, by creating a texture that makes hair management super easy. We are both happy and relieved to say that the Cezanne Perfect Finish (or CPF) is TOTALLY different from any other keratin smoothing treatments that have ever been available to date because it contains no dangerous chemicals or harmful ingredients. Say goodbye to those foul odors once and for all because no special ventilation or masks are required here…

And did we mention it’s seriously effective? What you get out of one just one service is straighter, smoother hair with those instantly shiny, frizz-free results we’re all looking for. But that’s not even our favorite part…. What we are most excited to report is that the Cezanne treatment will even restore natural shine and improve hair health. If you’re already a Butterfly client, then you already know how important that detail is to us. Healthy hair is number one!

Cezanne LOGO no text

See our gallery for more images, salon menu for pricing,

or watch this for a look inside what to expect during your service.

Why You Should “Discipline” Your Hair

Whether they have loose curls, tight curls, wavy or straight hair, every woman dreams of the same thing: the perfect blow out and results that last! What we all look for in a smooth and beautiful blow dry is for hair to feel tame, look shiny, and maintain its shape and hold without having a rough texture, or a stiff and rigid appearance. But it’s few and far between that most of us are able to find that perfect balance… Beyond the naturally stubborn nature of most hair types, we regularly subject our hair to all sorts of aggressors. Hair even takes a hit from other harmful environmental effects, making it virtually untamable…Or so we thought!


Finally, with the launch of “Discipline” haircare and in-salon treatment ritual by Kérastase, we have an answer to the common woes and unhappiness that comes with managing the unmanageable – frizzy and undisciplined hair. Unlike most products you’ve heard about before, this newest hair innovation from the offers that long-lasting manageability and control in a chemical-free line that preserves the natural free-flowing movement of your hair. And it doesn’t require hours at the salon or a long-term commitment to try it…nor will it break the bank! It’s a great alternative for those of you who have always been hesitant about keratin smoothing. Last but not least, you get 72 hours of frizz and humidity control with the at home regimen and blow dry time is cut down by a whopping 33% for up to 21 shampoos with the salon treatment service! Who said styling at home should feel like work? Not Kérastase!


To find out more about the line or discuss if this is the right fit for your hair type, call or email us to set up a consultation with a Butterfly expert! 212.253.2100 or

Hair To Wear For NYFW: The Dead-Ringer Ponytail

Hair & Quotes by Jason J Dougherty | Butterfly Studio Stylist

Hit Your fall fashion targets and knock your toughest critics dead with this quick ponytail – highlighted with a twisted ring of hair…


Dead-Ringer Ponytail.

Kill two birds (Function and Fashion) with one stone (The Ponytail)

WHAT: A side-part slicked pony with some texture and twist for the Fashion Forward Girl who has “a lot on her shoulders,” and is being pulled in all directions at once.

WHEN TO WEAR: Perfect for an opening night, gala exhibit or just a night out!

WHY IT’S HOT: It allows the rounded architecture of high-shouldered garments to be featured, yet also gives a unique look to the ponytail with a design that could stand on its own.

Source: Vogue

Source: Vogue

This ponytail is a great compliment to the large “Rounded Shoulders” that are a hot fashion trend in women’s clothing this fall. By pulling your hair back and away from the face and body frame, you are able to create a balance between positive and negative space by accentuating the unique high-rounded architectural shape of this high-shoulder trend and make any onlooker look back twice with adding a unique twist of hair that rings around the pony.

TRY IT: On the bottom half, twist the right and then twist the left into a tight pony. With the top portion, first add volume and then wrap it into a twist around the pony. Tease and spray the pony for texture and volume.

Follow: @JasonJDougherty
Instagram, Twitter, Pinterest

Makeup – Cristina Marroquin // Photography – Edwin Pabon

The Best Way To Keep Hair Looking Naturally Wavy For Fall

If taking inspiration from Marilyn Monroe’s iconic “Beach Sweater” photoshoot isn’t enough to convince you to keep it beachy for fall, then maybe the ease of the following wavy-haired styling trick by Butterfly’s Jennifer Penny will do it for you…

waves after braids

If you ask us, one of the best things about going into the fall season is less humidity – or at least, humidity levels you can actually work with. Now that we are seeing less polished looks as a common thread for trends this upcoming season, wearing your hair’s natural waves is the best way to ensure you arrive in style.

“Braiding your hair damp will result in those beachy waves we all crave without having to spend the time and effort using a curling iron,” says Jennifer. After washing your hair, towel dry your lengths really well or let hair air dry until it feels slighty or somewhat damp to the touch. From roots to ends, comb through your favorite product for moisture and flexible hold, such Oribe’s “Gel Serum.” Follow the basic steps for creating a French braid (or learn from Jenn’s how-to tutorial) and then sleep on it! The next morning, when your hair is dry, take out the braid and comb through the texture with your fingers. Hit any unruly strands with the hair dryer for a few seconds, and if you need a little extra shine or if you want to enhance the wave, apply a beach spray such as “Après Beach” by Oribe for that extra touch.

Get The Look: Naked “No Makeup” Skin

(Original story at Hey Hey Gorgeous. Photos by Avital Glibiky)

Because skin should be bare and beautiful, master makeup artist Francesca Roman breaks down her steps for achieving “less is more” face makeup. Now you can get away with saying “I just woke up like this” wherever you go!



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1. Touch up on your brows, removing any stray hair with a tweezer before applying anything else. Sculpted brows are actually an important part of this look.

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2. Prep the face by cleansing with Joanna Vargas Skincare Vitamin C Wash and then apply the magic combination of Daily Serum with Rejuvenating serum to nourish skin and create a smooth, supple base for makeup.


3. Apply a primer for skin and apply foundation. Kevyn Aucoin’s “The Primed Skin developer” for normal to dry works and combine two different shades of Kevyn Aucoin’s ‘The Sensual Skin Enhancer’ to customize a seamlessly perfect skin tone shade to correct her skin’s hue.

illuminatorbronzer1-869x580 4 adding-consealer22-869x580

4. TIP: (Hint: Use both a brush to swipe on product and makeup sponge to help apply and blend in foundation. The sponge is ideal for pushing in foundation on dry skin to conceal without a cakey look. This is especially useful under the eye area to stretch out the product and keep the smooth look long lasting. Apply makeup on the face with a method of an inside out application, starting with the eye area, moving to apples of the cheeks and around.)

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5. Next, add in a healthy glow with NARS multi-use illuminator in “super orgasm” and “laguna” to create contour. Concentrate on eye area and cheeks.

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6. Defining the eyebrows are a must. Use an eye pencil like Shu Uemura’s to fill in your brow shape.

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7. Then use a brow brush, brushing outward, to blend for a softer effect. Bold brows are the secret to shaping and defining the face, reducing the need for much makeup.


8. Because the skin around your eyes is not naturally pale, you want to apply a little color to your lids. Use a little bit of your blush or bronzer for a more natural, blended tone. Mascara is optional…forego the product by applying a quick pinch with your lash curler before you go out the door. You can even go for a soft swipe of dark pigment along the lash line using an angle brush for a more defined eye area.

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9. Take your look out on the street by finishing with Kevyn Aucoin’s “The Lip Gloss” in a bronzy but natural shade, which is moisturizing but never greasy or slippery and gives a subtle color with a shimmery finish.


Best (Balayage-Inspired) Haircuts & Styling Tips

You’ve watched senior stylist Vanessa Fernandez turn three girls into effortlessly glamorous Butterfly babes… Now Vanessa gives her pointers for accentuating the sexy sweep of your highlights at each hair length with specific tips for polishing your at-home styling routine.

vanessa fernandez cuts


The Crop (versatile, short haircut)

To style a fun crop as seen above on our bold balayage blonde, you can get a great look at home with an easy blow out…
• Use a dime-sized amount of Oribe “Creme for Style” and apply mid-shaft to ends after towel drying.
• The key to the right blow dry technique for this length is to use your hands. Follow the shape of your head to work through until dry, pushing the hair side to side and back and forth to create lift at the root.
• When dry, it’s time to have some fun by using a dime-sized amount of pomade. Try Oribe “Original Pomade” to create texture and put those piecey final touches on this playful look. It’s all about the little details!
bronde long layers

Long Layers (beachy, bombshell lengths)

• On towel-dried hair, apply 1/4 sized amount of a leave-in conditioner, such as Kerastase “Elixir Ultime Creme,” for easier styling and to protect ends from heat.
• Pre-dry the hair by rough drying with your blow dryer, making sure to remove about 75% of the excess moisture.
• Using the heat from the blow dryer and a small brush, create waves by twisting and turning the brush. Take 1″ vertical sections and continue all around the head, keeping in mind that all pieces should curl going away from the face.
• Shake out the sections when youre all done and apply a texturizing wave spray such as Après Beach by Oribe to emphasize the look.
natural highlights lob

Lob (easy and care-free mid-length style)

• Towel dry hair.
• Apply 1/4 sized amplifying gel serum with light hold, roots to ends.
• Use hands to pre-dry hair without heat.
• When hair is 90% dry, use the heat from the blowdryer and a small to medium brush to smooth out a few pieces here and there. You can even put some bend into it by twisting a few especially around the hairline and crown area to create movement.
• Shake and piece out your strands by using a small amount (approximately dime-size) of pomade like Oribe’s “Rough luxury.”


All before and after color by balayage expert Min Kim!

Best Hair Products for Men

For the Butterfly Guys…

mens hair products

With men requesting shorter styles to help them keep cool (and look cool), our recommendation for best men’s hair products for summer include Oribe’s Signature Shampoo and Conditioner to give you a great start to your hair day. This best-seller gives you a healthy, shiny hair look with a nice light feel and full texture. Then, we suggest you put aside all your usual hair products and try our one go-to – Surfcomber, a waxy mousse by Oribe that is better than a pomade. In hot, humid weather a paste will melt and not hold the style but Surfcomber gives hair more control. “It stays put even on the hottest day, so it’s a product you can feel confident about!” says our salon owner and master stylist Kattia Solano.

taylor brock mens cut

Stylist Taylor Brock says, “Surfcomber is a personal favorite for styling men’s hair…A little goes a long way and you can apply wet or dry. Because the name hints more towards a beachy bed-head look, it’s perfect for adding a cool texture yet also serves as a great product for the well-manicured business man because it keeps everything in place. It’s always there when you need to look on point and ensures that your style stays fresh all day!”

Keep Skin Beautiful Year-Round With Natural Suncreen

Summer isn’t the only time to think about sunscreen. Whether it’s hot or cold out, protecting your skin is a daily practice, and should be as routine as it is for the sun to rise every day! Even on cloudy days, we are exposed to the aging effects of the sun’s rays, which is even more reason to get serious about SPF. First off, not all sunscreen is created equal. We recommend choosing a mineral-based sunscreen because it has less chemicals and is gentle on the skin. They don’t leave the skin with a chalky residue, and are great for those of us with sensitive skin types. They are even better for the environment, including being more safe for the oceans we swim in!


One of the most surprising ways to find a better sunscreen option is to look in the baby supplies aisle. That’s where Butterfly founder and master stylist Kattia Solano discovered TrueBaby “Everyday Play” – an all-natural mineral sunscreen with SPF30+ strength. Kattia says, “I loved the way it smelled when I was using it on my baby girl, and it was so easy to apply. I also started using it myself because if it’s good for her, I know it’s good for me, too!” With organic ingredients like pomegranate juice and jojoba oil, the zinc oxide formula is perfect for year-round protection (without hurting the environment). Another important feature is that it offers “broad spectrum” protection. You always want to look for a product that will block both UVA and UVB rays.


Most of us know to always apply sunscreen on the face, neck, and chest. “Brands like TrueBaby and La Roche-Posay – another favorite of mine – do not cause my skin to break out and they are light enough to apply makeup over,” says Kattia. Don’t forget to also apply on your hands and feet, especially during sandal season or when wearing open-toed shoes – or even when you’re running errands in a pair of flip-flops. We want to keep all of these areas protected from getting winkles and other blemishes. What you can see is not often all there is to see!

Watch this video to see what our skin (and using sunscreen) really looks like under the sun!

Three Life-changing Joanna Vargas Products for Skin

Butterfly is both proud and thrilled to carry JV skincare’s antioxidant rich brand of skin benefiting products created by top NYC facialist and celebrity esthetician Joanna Vargas. Just one run through of the regimen, and we were hooked on the results from this organic and natural line. Our instantly smooth, even skin and bright, glowy complexion spoke for itself – making clear the reasons for her loyal Hollywood following. Read on to discover the salon’s top three favorites for all skin types and why we now can’t live without them!


Always on demand amongst A-list clients like Michelle Williams, this light gel serum is known as the “green juice for the skin!” We’re obsessed because it firms and tightens right away while bringing out a visible glow in your skin. Supplying high levels of vitamins without an oily texture, this revitalizing elixir will nourish the skin on a long-term basis and increase its ability to regenerate and stay youthful. Apply this refreshing chlorophyl-powered gel on irritated skin, and you’ll see inflammation disappear just as fast as you’ll feel the cooling effect. It’s your instant fix for brighter skin, smoother lines, and mega nourishment. Apply a thin layer on cleansed skin day and night before anything else. This stuff’s so good, you can even skip the eye cream!

Treatment Room Kérastase Rituals



Express Deep-Conditioning:
Introduction to the Ultimate Experience
Custom prescribed Kerastase Fusio-Dose elixir treatment to instantly rejuvenate hair
$45-55 (add-on to any haircare service)

Spa Experience:
More Exploration to Optimize the Benefits & Integrity of the Hair
Customized hair therapy option to address hair and scalp concerns with neck & shoulder massage. Includes blow dry.

Chronologiste Treatment:
“The treatment of all hair treatments” for restructuring dry, damaged, weakened, and rebellious hair. Combining an all-in-one treatment complex to give you the ultimate feel of shiny, silky-smooth new hair. Blow dry included.

Two Awesome New Products for Dry Hair by Kérastase

With the relaunch of the new and improved Nutritive line by Kérastase, come two new products to stop the feeling of “2nd day hair.” Have you noticed the feeling of dryness reappear “too soon” after your beauty routine? Well, your hair deserves to shine for more than a few hours… Now there’s something you can use to make sure your strands stays hydrated – whether you’re getting a blow out at the salon or styling at home. We always like to say that the perfect blow dry is one that makes hair look even better the next day. Here’s why these just-launched products, using the “Iris Royal Complex,” can help you get there.


TOUCHE PERFECTION – “The most addictive addition”

The first on-the-go nourishment for dry ends, that’s not meant to be left at home. Apply on wet hair to give hair nutrition from roots to ends before styling. As a finishing touch on dry hair, it shields the ends of the hair any time of the day, just like a lip balm. Its formula combines the “Iris Royal Complex” with a polymer to enhance manageability and keep ends under control. As a bonus, it contains UV-filters against sun exposure. (You always want to make sure your leave-in conditioner offers protection!)

Technique: Warm up a small amount between your fingers. Gently apply to ends, allowing the natural heat from your hands to soften and smooth hair whenever, wherever. Repeat anytime to wrap hair with nourishment and tame ends for instant strand-satisfaction.


IMMERSION NUTRITIVE: “The most replenishing nutrition”

Extreme dryness now has a new enemy – a pre-shampoo treatment to replenish dry, parched hair. Pre-cleansing your hair before the shampoo is a new ritual to try in your regimen for fast, effective nourishing care. This product pre-treats the hair, preparing it to be more “receptive,” and therefore makes products that follow work better. We recommend choosing a moisturizing haircare line for best results.

Technique: Apply on dry or slightly damp hair only. Use your hands to gently apply the product onto the entire length of the hair and saturate. You will feel the infusion melt onto the fiber of your hair – as though hugging it, and giving it that much needed TLC! Rinse off and shampoo (apply a little conditioner on the ends, only if needed to help brush through). With its sorbet-like texture, your strands will feel relaxed, supple, and replenished.

Girl On-The-Go: “Weekend” Braid & Easy Updo Trick

 Hair – Jason J Dougherty // Makeup – Cristina Marroquin // Photography – Edwin Pabon

Wear this fun and relaxed braid out to brunch with friends, shopping, a day outdoors, or a weekend stroll. To make sure your look stays put together, stylist Jason J Dougherty suggests creating an inverted braid instead of just pulling your hair into a side pony. Then glam it up for those dinner plans with a quick pull, tuck, and pin to transition the style. Here’s how!

inspiration sidebraid

“The Weekend Braid is my variation on the side ponytail or braid. Perfect for any summer weekend outing, it’s easy and undone in a functional way. I did an inverted braid from the left and worked it into the side-braid pony, then pinned up. With just three bobby pins you can completely transform this into a sophisticated evening style.” -Jason J Dougherty


Start Tutorial…

Trend 101 – Time To Get BRONDE!

Trend Report by master color specialist Min Kim
We may still be in the middle of summer (and in case you forgot, just step outside and feel all that wonderful humid air ruining that lovely blowout) but, alas, all good things must come to an end. That’s why it’s never too early to start thinking about your fall hair, which really means thinking about one thing… Balayage! It’s the hair color option that’s truly for everyone. There is no doubting balayage and all of the reasons why it’s the way to go now or next season. Choose from the placement of a few accent pieces, a softer overall result, or something more fun like…(drum roll please)…the BRONDE!
bronde balayage

For the ever-changing #butterflybabes out there (or the ladies who want to be), a BRONDE look is an easy way to try a completely different color while still keeping what you were born with. Or not! Because the lightest pieces are on the ends, you can push the limits with color while still maintaining the natural tones closest to your face. For most of us who are always at work, our hair color doesn’t even come close to looking any different than it did in February. (Even after that weekend in Fire Island.) Thankfully, we now have the BRONDE technique… It’s a great way to lighten up those ends and give your strands a FAKE-a-tion with that sun-kissed look you’ve longed for since you had summers off.


Just take a look at Chrissy Teigen’s hair color evolution recently, or our gorgeous founder Kattia Solano… Total BRONDE Babe Alert! If you are more daring, then you can just as easily pull off the same look with an edge by adjusting your natural base to something darker or more red (such as a dark chocolate or mocha for brunettes), warmer or cooler (strawberry or sand for blondes) – and if you really like to play, try pastels or super vivid toned ends. Always remember that with this extension of the balayage trend, your options are truly endless. Have fun and happy BRONDEing!

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Balayage Highlights… The Hair Color Trend For Everyone! [Video]

Before haircuts & post-color styling: Vanessa Fernandez
Highlights and hair color: Min Kim
Makeup: Francesca Roman

Balayage is…
the art of hair color
unique to every hair type
a customized technique
soft – or bold
for blondes, reds, & brunettes
playful and fun
like blush or bronzer for the hair
a way to try “Sombré”
a way to send your hair on a “FAKE-ation” with “Bronde”
a start to your fall style

Bold Summer Strokes – Going Platinum A Different Way

Everyone wants to go bolder and look brighter during the summer. So, why not get there with your hair color? In 2014, more people have embraced a platinum hue than in any other year – and now that we’re all finally getting a taste of the warm weather, the trend is only growing stronger. Even natural blondes are putting in requests to go lighter and asking for something new to make their locks sparkle! What many people find surprising about platinum is that the color isn’t just packaged as one universal shade of white blonde. You can choose anything from an ultra white to pale blonde, dusty gray to silver, beige to soft gold, etc. What’s even better is that you can also achieve this highly coveted look by having “a little bit of this and a bit of that.” And for the record, there’s no need to get scared off by the term “bleach out” because there are other, gentler ways of getting the effect!

bold stokes

For those of you who prefer a little bit of contrast or if you’re interested in a less dramatic version of a hot platinum look, we have come up with a happy medium! We recommend using the balayage highlighting method to create more customized results by mixing together a combination of platinum and golden tones. It’s also a more delicate approach, which is a particularly great option for fine haired blondes. Butterfly’s salon founder and master stylist Kattia Solano says, “This color is about enhancing the right pieces to help create movement and add nice definition to a haircut. The punchy blonde pieces are brilliantly bold but still blend well around the face.”

gold and platinum blonde

It might appear as though we’re taking out a chunky hair piece during color application but as we work through the technique, it’s more about covering a larger section with different strokes to blend the boldness through the length. It’s an amazing way to bring out longer styles. It even makes waves and braids look extra stunning! If you’ve been looking for a low-maintenance hair color that can easily get you through to the fall season without a touch-up, look no further. Ask for a light golden blonde with shiny hits of platinum to revamp your shade!


Girl On-The-Go: “Date Night” Braid

 Hair – Jason J Dougherty // Makeup – Cristina Marroquin // Photography – Edwin Pabon

We all want to look great for our date. In the summer, the excitement of getting ready often gets replaced with concerns about controlling our hair frizz. Luckily, the solution is as simple as a braided ‘do. Braids offer a fun way to accessorize your features, your makeup, your earrings, or your outfit. The benefits of pulling up your hair into a braid are practical, too. A style such as Jason’s half crown braid, half loose side knot is fast to create and it wears well. It’s something you can feel comfortable in AND confident about all night!

inspiration date night

“I created a more versatile take on the crown braid by pairing a textured, sexy braid with a messy bun. It’s a less polished version, which is a lot more flirty and stylish without appearing overdone. What makes this pulled back braid a perfect choice for a night out is its added texture. This transforms the hairstyle into a much more effortless yet romantic look, and you will also find that it helps in making it easier to achieve. In short, we’re combining two braids, teasing, and then tucking the hair into a loose shape. To get the right kind of textured look, don’t forget to rub the braid with your hands for that undone finish.” -Jason J Dougherty