All posts by Team Butterfly

Expert to Expert: New Haircut, Big Decision!

Butterfly Studio founder and master stylist Kattia Solano explains how she finally decided on the style of her new haircut (a question we all battle ourselves over from time to time) and how she chooses a stylist that will make sure her sexy haircut vision comes to life.

kattia's new haircut

I’m not sure whether being a stylist myself makes it harder or easier to find the right stylist, but I do know this… When I search for someone to execute the perfect look, there are two important qualities that I look for in a hair artist. The first is someone that will really listen to me – a stylist who asks questions, takes the time to understand what I’m going for, and even helps me connect better with what it is I really want. The process is full of struggling thoughts, and trusting someone with the responsibility of something so precious can be intimidating. That’s why the second key trait I look for in a stylist is that they aren’t afraid of change. I find this level of confidence very reassuring. Naturally, this is why I sought out fellow Butterfly Vanessa Fernandez for my next cut!

vanessa and kattia

Nine weeks after my pregnancy, I found that I was still getting used to my newfound curly texture and noticeably thicker hair. To “solve” the problem, I had been living in a ponytail. The truth was, I was in serious need of a cut that would remove weight and angle my face with a flattering shape. I’ve always felt that springtime is one of the best opportunities to reinvent yourself and I was all about a polished new look for the season. I also wanted a style that would feel fun and light. Vanessa recommended soft layers that had the versatility of being worn straight or curly…

3 Ways To Rock The Top Knot [Video]

Beauty blog According To Dawn turned to Butterfly pro and top stylist Jill Engelsen for the easiest options to perfect this trendy, low-maintenance look. Watch below and give it a try at home!

The Top Knot, Three Ways | Butterfly Studio Salon, New York City from Kissi Media.

Jill Engelsen is a stylist and L'Oreal Professionel Artist currently based at New York City's Butterfly Studio Salon. Jill is known for her unique yet on-trend styles and frequently works with Oribe styling products for the texture and shine the products produce.

Jill has coined three styles for the "top-knot", a classic and effortless style that works well on nearly all hair types. According to Jill, a top-knot is a "great style for the summer". In our second video filmed on location at Butterfly Studio Salon, Jill works with her favorite Oribe stylers and shows us how to create the "perfect" top-knot style to suit the weather, the occasion or one's mood.

Blow Out Trend – The “Undone” Look

By expert stylist Amanda Colihan

We’re seeing a no-fuss, messy theme in hair of today. Although pretty and polished is a classic look that we will always turn to for that special hair occasion – modern cool demands more of a cutting edge style and encourages a care-free look. What makes this blow dry the best is that you don’t have to stress over perfect styling with the right method or technique. The hair pieces are randomly picked and blown out in all directions, so it’s easy for anyone to achieve. As long as your hair is long enough to curl, you can embrace an undone blow out. The result is a nice balance of a done, but “not too done” wavy hairstyle that you can wear daily. It will even look better as time goes on, so it can buy you some time before your next shampoo. Who doesn’t love low maintenance?!


Start with a styling cream that will give hold to a style while giving smoothing benefits to the hair. You can always cocktail a creamy product with a little hair oil like Essence Absolue by Shu Uemura. Rough dry the hair to about 80% while twisting hair sections with your fingers as you do so to create some movement. Using smaller, zig-zag sections around the head, take random pieces and twist hair with a brush. Blow out some pieces towards the face and some away. For a tighter, messier look use a smaller brush. A larger brush will give you softer, more natural waves. Do not disturb the curls until you’re completely done with the blowout. Finally, shake out your hair and mess it up with your hands a bit. Allow some pieces to do their thing, even if it “feels” crazy or weird. Follow with a texturizing spray to add more volume and complete the style. My favorite is Oribe’s Apres Beach spray.

Sexy, Statement Accessories: Meet The Hottest Designers

Over the years, we’ve counted on fashion expert Jacqueline Lopez – aka Jaline Design – to hunt for treasures, and keep us current with the best in unique accessories of the world. Here is everything you need to know about the top international designers who have been recently featured at Butterfly’s “Treasures from Mexico” trunk show event!


Based out of Mexico City, Avocet Jewelry is a line of handcrafted jewelry inspired by relics and venerated objects. Avocet is a convergence of rituals, cultures, and stories as portrayed in the form of jewelry.

Avocet Vintage is a line of repurposed vintage jewelry made in small runs and is only available for sale in select stores and events. Materials range from glass cabochons from the 1940’s and 50’s to repurposed diamonds and other semiprecious stones as well as vintage brass stampings.

Makeup Inspiration: Sexy, “Spring Fling” Skin

Make “Spring Fling” your beauty inspiration this season! If you’re shopping for some sexy new makeup, Butterfly expert artist Francesca Roman recommends choosing a flirty range of pinks and bold orange tones – as illustrated in the image of her handmade mood board below. Mix and match hot and pastel pinks for a pretty palette – or make a splash with an accent of juicy or burnt orange, with or without a hint of pink blended in. The key is to create the perfect balance of sweet and spicy shades, so have some fun with different color combinations on your lips, cheeks, and eyelids. To really nail this flirtatious look, add in a little spice by pairing your accented features with slightly bronzed, warm honey skin. Try a dusting of coppery orange shadow or sweep baked bronzer onto areas that would naturally be kissed by the sun.


“Clients always want to know what I do to maintain my youthful appearance… The answer is beauty spring cleaning, which is what I like to call the process of regularly detoxing the skin from the inside out. My go-tos for the upkeep of fresh, dewy skin are drinking green juices (at least weekly, but once a day is best if possible), ginger tonic shots, and at-home facials once to twice a week using the complete skincare system by esthetician Joanna Vargas. She’s got a huge following from NYC to Hollywood, and her products are my absolute favorite secret to share with anyone looking to go from drab to glowy and beautiful quickly.” -Francis (@soniaestelle on Instagram)

francesca roman

At Our Salon…Special Offers!

Get a smooth, smart start to your season! Refresh, relax, and reset your hair concerns with spring & summer’s “Big Deal” treatment – Perfect Finish by Cezanne Hair! To fully understand what the Perfect Finish service is all about, you have to forget everything you know about keratin treatments. This revolutionary smoothing system is the first of its kind – delivering super slick, frizz-free results through a comfortable, 100% formaldehyde-free experience that’s safe for both the client and stylist. There is no fine print attached, and there are no rules about waiting to wash your hair. In fact, you can even cut and color your hair on the same day! If you’re not really a straight hair gal, you can still soak in the benefits of this versatile product while wearing your hair wavy. That’s also why we’re recommending it to brides for the current wedding season! As experts, we love the results we’ve been seeing on every hair type & style – and we’re especially excited to know that the treatment preserves hair’s health and natural beauty in the long run. Really, what can be better!?



BFF Beauty Rate

Share the smooth hair secret with your better half! Book a Perfect Finish treatment with a friend or family member and enjoy 10% off both Cezanne services.

Triple Threat Makeover

Pair your Cezanne with a same-day cut & color appointment for a complete transformation and receive a haircare goody bag that’s sure to keep your style sexy smooth and softer longer!
(Valued at $60)

“A Kinder, Smoother Hair Treatment” For Moms!

If you’ve ever thought about trying a keratin service to help manage your mommy mane, then you should consider the new formaldehyde-free option in town. Read why a beauty editor (and mom) at W Magazine finally went for a keratin treatment – and why she chose Butterfly’s Cezanne Perfect Finish to banish her frizz and uneven hair texture.

Foreward from featured stylist Nicole Descoteaux: “I find that many women get really kinky, curly hair after pregnancy. It’s very common for just the back of the head to be affected while the front stays straight. I see women develop this new texture, which is due to hormonal change, very often. Cezanne is a great way to even that out on every hair type while making hair much easier to style every day. I also recommend it to anyone who has suffered hair loss and notices that it’s growing in curly or frizzy.”

Read the full story: W Magazine’s “Straight Talk”

bobby pins

Pin It And Win It (With Short Hair Or A Ponytail)

We’ve got to give it up for Zac Posen. During Fashion Week last year, his runway models unveiled the most brilliantly simple idea for hair accessories. Bobby pins! That’s right – your run-of-the-mill, inexpensive, pharmacy-bought hair pins are now the only thing you’ll need to turn a basic hair style into a glamorous night out look. And what makes this 2014 hair trend even better is that it will only cost you about $3!

sac posen pins

Butterfly senior stylist Nicole Descoteaux says the biggest benefit of working in a few basic bobbies into your look takes all of the fuss out of perfecting your actual ‘do. “The pins save any lack of a styling touch, so you don’t have to worry about the actual look of the hair.” As you can imagine, this is exactly why it’s been a popular pairing for this year’s cropped cuts and shorter hair trends. Be random and playful with your placement or try criss-crossing the pins to create a unique design. Whether you stick to a pack of basic black bobby pins, or spend a little extra for a few embellished options, it’s the easiest to go glam. One of Nicole’s favorite ways to wear this fun hair idea is to pair it with a sleek ponytail, as pictured below.

nicole descoteaux

“This is essentially a sexy pulled back pony where the pins take all of the pressure off of keeping the sides perfect.” Nicole also styled it her pinned ponytail with a chic middle part and a slightly wet look hair texture for an extra cool, sultry look. Here are her tips to recreate it…

Blow dry your hair with body and concentrate mainly on the lengths of the hair. Don’t worry about volume at the roots. Use a gel like “Forme Fatal” by Kerastase and apply the product from roots to about mid-shaft. Spread your fingers apart and literally rake your hair back and away from the face with your hand. Keeping some texture in the hair, pull it back into a low ponytail and fasten. Take your choice of fun bobby pins (Nicole loves shiny black or bronze for a more sophisticated, subdued style) and place, starting above the ears and working all the way back to the beginning of the ponytail. You can create your own design by criss-crossing pins or by using a few oversized pins for a more minimal look. Follow up with a spray like Oribe’s “Shine” light reflecting spray for luster, using it generously to give hair a more mirror-like, wet look finish. The combination creates a style that you can dress up or down and wear out anywhere!

Hottest Hair Color for Redheads, Blondes, & Brunettes

Expert colorist Faye Goodwin on how to refresh every shade with this year’s color trends and tips for complementing your type to make sure your mane shimmers on…

rachel rose gold
Ravishing Rose & Radiant Reds
Redheads have been seriously downplayed for the past few seasons, but 2014 is making room for all hues of red to make their comeback. If you’re looking for a change but are unsure of where to turn, you can safely default to a red shade to keep you in style throughout the year. Red is always a strong hair color, but that doesn’t mean the actual shade of it has to be. Take rose gold for example. We’ve been seeing it everywhere in fashion, and just like a mirror to a wall – fashion and hair color trends also go hand in hand. Rose gold makes a bold and beautiful hair statement without going overboard. It’s no wonder that we are seeing more and more tastemakers sporting the trend, and why celebrities like Molly Sims and Rachel McAdams are currently wearing this hot, summery hue. To find the right kind of red, keep your skin tone in mind. Stray away from warmth and think cooler and deeper shades if you have a naturally darker base. For lighter hair or more pale complexions, go warmer with coppery, golden reds to really rock your color in 2014.

Icy Hot Blonde
Blondes are cooling it down and bringing back vibrant ice tones with silvery hues. Paving the road for white hot hair color are Hollywood babes like Julianne Hough, Carmen Diaz and Cara Delevigne – who have shown us why it’s the way to go this year. To make this look work for you, ask your hair expert for a customized color combination. That means absolutely no store-bought box color, please! I recommend balayage highlights to achieve the best look. In this case, the freehand coloring technique allows us to get that blend of bright and icy blonde just right – resulting in a perfect mix of color that can flatter even the most pale skin tones. I like to finish the service off with a Dialite Photo Finish (similar to a color gloss) to really “ice” the cake. I say blonde hair isn’t at its best unless it is unique.

Dark With Just A Splash
Brunettes have the most room to experiment and still stay on trend for 2014. We are seeing extremely versatile color options for dark hair. You have everything from iced latte and cappuccino browns (think Mila Kunis) to mahogany based brunettes and everything in between. Then there’s the new ombré -like look that is sweeping the hair color world – it’s called “Sombré.” This effect tones down the former more drastic ombré to a much more subtle ombré, where there is a gradual fluidity from a darker base to brighter ends. Recently, we’ve seen the Kardashian girls variating the look, having predominantly darker hair with subtle light pieces on the ends. Kudos also go out to Natalie Portman, who is totally rocking one of the best sombré looks right now.

Fun Spring & Summer Hairstyle Trends To Try

Now that Spring has sprung, we’re all looking for a new way to shine in the sun! In comes Butterfly’s fashion-savvy stylist Vanessa Fernandez with her list of favorite hair statements to wear this season…


retro quaff
The Retro Quaff
Here’s a way to wear sexy pin up hair in a more modern way. Whether you dress it up or down is up to you. Start with clean, curly hair prepped with either a full blow out or by using your favorite hair-plumping product and styling with a curling iron. Structure a playful swoop with your hand and spray generously for hold. You can also use a pin in the back to secure – just remember to camouflage it. The last step is to break up those coiled curls and loosen them into soft, tousled waves for a nice balance.

Feminine Fly-away Braid
This style can be paired up with almost anything this spring. Start with natural hair or next day hair. Add some texture by using a dry shampoo or texturizing spray like Oribe “Dry” between hair sections to create more tousle. Make your braid (standard or fishtail) on the tighter side and after securing, loosen it up. Add a spritz of hairspray like Shu Uemura’s “Sheer Lacquer” for a matted look. Gently pull out some soft pieces from the front and sides of the face to make it a bit messier.

sleek hair
Sexy, Slick Hair
My favorite this season is the sleek hair look because it exposes the beauty of the female face. If you plan on turning heads, rock this half-done style with a dressier outfit and accent your favorite face feature with bold makeup. Use a small amount of light gel and blow dry. The product is what will help keep the structure and add a shine finish. Push back your hair with your hand to direct your style. Spray in some Oribe Light Reflecting Spray to top it off for an extra shiny look.

sleep ponytail
Smooth, Straight Ponytails
A simple staple for spring and summer that’s still super “in” right now. This year, it’s all about finding a way to glam it up by accessorizing your pony. To perfect the smoothness of the hair, use a combination of soft gels such as Oribe Gel serum with versatile styling oils for shine like Kerastase Elixir Ultime. Accessorize with ponytail cuffs, fabric wraps, or headbands. For basics and cool seasonal choices, check out the options by France Luxe/ L. Erickson (some of which we have on hand at Butterfly).

mermaid waves
Mermaid Waves
We are seeing a lot of full, free-flowing hair and American Hustle inspired bouncy, volume-loving looks on trend. The mermaid wave is an easy go-to. Long, lusty lengths can be achieved by twisting hair sections into two pieces, creating a rope-like look. Blow dry twisted sections and work through your entire head. Let hair cool completely before shaking out. If needed, emphasize random sections with a 1 1/4 ” clip-less iron.

the crop
The Crop
This year’s most requested haircut finally has us in love with the idea of going short. From pixies, bobs, lobs, and choppy, boyish hair – a shorter cut is what’s hot this season. Women are looking for a liberating cropped style that makes them feel edgy yet feminine. Short hair is popular because it’s a bold statement made easy. More and more, we are realizing just how versatile a shorter length actually is by playing with different hair parts, and trying fun and textured styles vs sleek and strong looks. The wet hair look is a top trend right now and it’s one of the most fashionable ways to wear the crop this year.

hair trends spring summer

“Spring” Ahead With These Color Trends

What’s new in beauty by way of coloring for the season ahead? Butterfly master color specialist Min Kim gives the 4-1-1 on two hot, versatile hair trends to try this spring & summer. HINT: Both color options are completely customizable, range in subtlety, and give us plenty of leeway when it comes to upkeep!

balayage nyc

Transformation by Min #butterflybabes


With celebrities like Jessica Biel and Sarah Jessica Parker leading the charge, balayage is sweeping the country… Literally! Balayage is a freehand painting method used to lighten the hair, and it first started as a grass-roots movement in the hair world. Fast forward to today, where celebrity influences have made this artistic and personalized highlighting service something that everyone from IT girls (imagine all those sexy Victoria’s Secret models with their light reflective gorgeous hair color) have made a staple to what the girls next door are asking for. Whether it’s minimal with low-maintenance (tone on tone shades of dark to light chocolate) or more classic like a California Blonde (sunny and warm or bright and icy), the endless options are what makes this service so desirable.

Pro Zone – Loreal Professionnel’s Soho Academy is elevating the industry standard by offering the first Balayage Certification program in the US. These offerings will ensure that every technician that completes this program will have been taught by the best in the industry, including yours truly! (*On her downtime, our expert colorist Min Kim travels as an artist for L’Oreal Professionnel & Soho Academy. Follow @minkimcolorist)

hair chalk color loreal
Watch for Loreal Professionnel’s launch of Hair Chalk, coming to Butterfly in April. We are one of the first salons to offer this product as a quick service (we’re talking minutes!) and selling it as a take home. Think of it as make-up for your hair! The range of colors includes 3 “natural” and 5 “fashion” shades, which give the user plenty to play with. It washes out with shampoo and lasts for approximately 10 washes. It’s a fast add-on service at the salon, great for those who love to play with change or are curious about starting a hair-coloring journey. You can get the effect of hair color – think ombre inspired ends or a few fun pieces to highlight a style – without the chemicals, the damage, or the commitment. And another plus… the hair chalk can also be applied with the balayage method, which gives the artist the freedom to create anything on a particular hairstyle, personalized for the client (just another awesome perk of balayage). Did you see the blue streaks on the ponytails for Herve Leger at Mercedes Benz Fashion Week? Fun! Fun! Fun!

Natural Makeup: Create Eyes That Pop

Eyes are the #1 feature that people first notice on someone else’s face. When you’re trying to get away with less makeup, Butterfly Studio’s master makeup artist Francesca Roman says it’s all about creating subtle yet defined eyes. “To awaken the face in all of the right ways, your eye area is key.” Here are her tricks for faking that fresh, no-make-up look and getting big, bright eyes down.


· One of the most important (but not always thought about) tips for making eyes stand out is to define your brows. Make sure to keep stray hairs tidy as needed with regular waxing or tweezing. For daily grooming, brush your brow hair up and outward. Then fill in the shape with a pencil, brow powder, or eye shadow to match your brow’s hue. If your hair color is warmer than your brows, choose a shade that also has a hint of warmth, and so forth. The trick to natural looking brows is to use a brow brush for control as you’re filling in to diffuse the line of pigment and to blend into the skin and spaces between brow hair. Finish with a brow gel, like the one from Anastasia, to enhance definition and help with hold.

eye primer

· Even out your eyelids with a light layer of creamy, crease-proof shadow or primer such as MAC’s Prep and Prime Eye – or the primer from Paula Dorf. Francis says, “It’s one of the most perfect makeup products ever made!” A small amount goes a long way for creating a nice, clean canvas for eyes.

· Line the inner rim of your waterline on your upper lid with a soft, waterproof brown pencil. This will define your eyes without a harsh line.

chanel pencil

· To get the effect of brighter, bigger eyes, line your lower waterline and inner eye with a beige waterproof pencil – and always a pencil to protect eyes from powder flecks. It’s especially important for contact wearers. For a more natural everyday look, avoid the commonly recommended white pencil which is actually more noticeable. Choose a flesh toned shade that closely matches your skin color.

· Unless you have black hair and lashes naturally, don’t go with a jet-black mascara. Instead, try a dark brown shade for a more natural look. To get convincingly long, lush lashes, wiggle the mascara brush in the roots of your lashes (top only) and separate immediately using a clean mascara wand or eyelash comb.

birdie's big girl hair

Event Photos: Sujean Rim “Birdie” Book Reading

We hope you enjoyed joining us for a day that was…too cute for words! Our book reading event celebrating the release of Birdie’s Big Girl Hair (by amazing artist/author/person Sujean Rim) was endlessly adorable and nonstop fun. Thank you to all the moms, dads, and little Birdies who spent that Sunday sharing the new adventure with us. Special thanks to our amazing stylist team for creating the coolest kid’s ‘dos on all the cuties who came out to play, and also to Sujean for being such a lovable, gracious host!

Purchase Book )
rim_birdiesbiggirlhair_hc copy

Cezanne Smooth! (Before & After Gallery)

Say goodbye to frizz and unruly texture – sleek transformations by way of Butterfly’s new Cezanne Perfect Finish Smoothing service. This effective breakthrough Keratin treatment is safe and 100% formaldehyde-free, allowing hair to become healthier over time. Instant results restore hair’s natural shine, soften waves and create a smoother, more managable hair for every hair type.

Cezanne Logo_1-8-13

Our colorist Patricia Ribeiro tried a Cezanne treatment for the first time with a cut and color service on the same day for a total makeover!

Keratin & Color: Maisha Cogle / Haircut: Stacey Smith
colorist patricia ribeiro

Medium to fine texture – blonde, highlighted hair
Expert: Nicole Descoteaux

Ethnic hair – frizzy, kinky texture
Expert: Taylor Brock


Natural, air-dried results  post treatment on same client pictured above – showing smoother, deep-conditioned hair that can also be styled wavy and have beautiful movement.

Blow dry: Taylor Brock

 Thick and wavy texture – coarse, processed hair
Expert: Nicole Descoteaux

 Short bob haircut – mature hair
Expert: Maisha Cogle

 Fine, wavy texture with medium density. Main issue – frizz hair.
Expert: Maisha Cogle

More Photo Makeovers >>>

Video: “American Hustle” Inspired 70’s Curls

We love BIG hair – so we’ve been extra obsessed with the amazing volume of the seventies and eighties since watching American Hustle! From all of the expressive fashion to the fun and lively hairstyles, the movie is a reminder of just how sexy styles were during the decade of all things groovy. That’s why Kattia decided to take it back and recreate the stunning spirals (which alone are Oscar-worthy!) seen on Amy Adams in the film. To achieve an award-winning look, try the two different curling techniques we use to get a full, bouncy disco ‘do that’s ready to take on the dance floor!

1. This look works best with day-old hair, unless you already have a very oily hair type.
2. Combine Supershine Moisturizing Cream and Rock Hard Gel in your hands and apply to the hair in zig-zag sections.
3. To create the look, you’ll need a 1/4-inch iron to do a traditional spiral set and a 1/3-inch iron to create a rope set. Alternate between the traditional spiral set and rope set until the entire head is curled. “Incorporating two different curl types will create the illusion of natural, slightly imperfect curls,” Kattia says.
4. Let the hair cool.
5. Spray each curl with Après Beach and then break it up with your hands. Repeat for all curls.
6. Gently brush the set out.
7. Use your hands to create your desired shape and level of exaggeration. Finish by adding a comb to one side for a fun and flirty finish.

Surprising Skincare Secret For Your “Girls”

From the face down to the body, we each have a unique process for taking care of our skin. But how often do we remember to take a few extra minutes to care for our most personal areas? More often than not, the truth is that we are neglecting our private zone. We tend to obsess about our skin being as smooth, soft, and clear as possible – and our lady parts should be no exception. A little extra attention for your bits and pieces is required to keep these regions healthy and youthful. It might be thought of as over the top or strange to have a separate skincare routine for your unexposed areas, but skin is skin. Only special maintenance with the right products will help it to stay gorgeous, glowing, and even. It’s a great investment that we can actually take into our own hands.

skin care

Butterfly’s founder Kattia Solano has already shared her best tips for fresh skin, and now she admits to also having a specific regimen for the “ladies.” She recommends gently exfoliating first. Then apply your favorite skin mask directly onto the boobies and chest area and leave on for 5-10 minutes. Kattia uses Joanna Vargas’ exfoliating mask treatment, which she says is excellent because it’s full of enzymes. Follow up with a moisturizing cream or serum. Again, you want to use your choice face product for the “girls” because the results are worth the splurge. Her go-to is the Rejuvenating Serum, also from the JV Skincare line, which Kattia uses on her face and chest after cleansing every day. “I’ve been doing this for some time now, and even though it might get a little expensive, I think it’s worth it. I want them to be happy and look as young as possible!

The same tips apply for “down under.” If you shave or wax regularly, it’s especially important to exfoliate once to a few times a week to minimize bumps and prevent in-grown hair. Remember to be gentle. Skin “downstairs” has a tendency to be more sensitive, so it’s better to skip the exfoliating body scrub and go for an option that’s formulated for the face instead. This is another great way to use our beloved Joanna Vargas mask… Refined beads wash dead skin cells away while key ingredients draw out impurities in the pores and kill germs and bacteria to keep skin clean. To avoid imperfections, it’s also key to make sure the area is well moisturized. Keep it simple by applying a nourishing natural product like shea butter or coconut oil, daily.

Exclusive Video: Kate Moss for Kérastase

Celebrating 50+ years of leading the industry of luxury haircare, Kérastase announced that they would be bringing on the one and only Kate Moss as their new muse. The latest venture to join these two iconic forces is a televised commercial running overseas, posted on YouTube earlier this week by the brand’s UK extension. This advertisement is “kind of a big deal” because a TV campaign is actually a first for Kérastase! In the video, the gorgeous Kate is flaunting the styling benefits of Elixir Ultime – a versatile beautifying oil that also doubles as an essential treatment for shiny, healthy hair – and her supermodel mane looks as spectacular as gold. We know the product as one of Butterfly’s best-sellers, and the video also points out that the “hairdresser’s icon” was voted “#1 Hair Oil” in the UK. Kate is totally the perfect face to redefine the line, and we wouldn’t mind seeing more eye candy from the two K’s of beauty. Perhaps we will soon see the duo team up for a stunning hair ad in the states, too?

5 Keratin Hair Transformations by Taylor Brock

Long or short – dry, wavy, curly, ethnic, damaged, or combination hair types all have one thing in common: Frizz! Sometimes you can point the finger at genetics, but in most cases, years of improper haircare or over-processed, chemically treated hair is really to blame for the unmanageable texture. In comes Cezanne Perfect Finish to the rescue! It’s the Keratin treatment that blows all the others out of the water because it restores your hair’s natural shine and promotes hair health – meaning frizz-free, great hair days for all! Take it from Butterfly stylist and Cezanne treatment expert Taylor Brock who says, “Whether you’re a hot-tools-and-blow-dry girl or you are more low-maintenance and prefer to air dry your hair, the easy smoothness will change your life!”

cezanne perfect finish cezanne perfect finish cezanne perfect finish cezanne perfect finish IMG_9591

Getting Dreamy at Oribe’s Hair Workshop

Have you been waiting for a reason to bring a little fantasy into styling? Time to have some fun! Ramona Eschbach, editorial stylist and lead educator for Oribe Haircare, taught us how to take hair to a place of dreams and extremes at the brand’s last pro workshop. To show us the range of what hair can do with the right products, Butterfly stylist Jason Dougherty let his imagination run, and produced two fashion-forward looks that are ready for the pages of a high fashion magazine spread. So if you’re feeling daring enough, follow Jason’s pointers and get experimental by recreating one or both of these bold, on-trend styles for spring.

Runways and red carpets have opened the doors for embracing grunge with glamour this year via the wet look. Start by prepping hair with a priming product combination of Royal Blowout and Foundation Mist. Section hair in front of the ear and apply generously – spraying to literally get hair wet. Sculpt the hair to contour the face, and then very closely spray with Superfine hairspray for a sexy, “piecey” look. In the back, slick your hair smooth. Now for the surprising step. Take a sewing needle with elastic thread and anchor hair sections to the head. This allows you to create a more constructed, wet-looking style. Finish with hairspray all over for hold.

Straight out of fairyland, full curls were fantastically frizzed out for an ethereal look. Prep the hair with Foundation Mist, a weightless primer that conditions strands while providing thermal protection, and create a center part. Next, remove some of the hair’s mass and make a French braid along the occipital bone. Apply a hairspray or styling spray like Impermeable on the remaining hair sections and create figure-eights inside large hair pins around the head. Set with a flatiron to heat and seal the curl. Take out pins and slowly brush up and out using Dry texture spray. Back-comb anywhere you want some tease to achieve a textured afro and use a little bit of a light control spray to hold it all together. Now that’s volume!

What is Balayage? Min Kim Explains! [Video]

Butterfly master color specialist & L’Oreal Professionnel artist Min Kim (@minkimcolorist on social) says balayage is a popular hair color service that is “definitely for everybody,” allowing colorists such as herself to “step outside of the box” and “paint the town happy” with their technique! Dating back a few decades, balayage takes on an artistic approach to highlighting hair of all types and styles – creating “natural movement” and enhancing looks with a more modern, “less is more” effect. Watch Min talk about why balayage is not just a celebrity-powered, chic trend but a customized highlighting method that will NOT be going anywhere…

[UPDATE: Click here to fast forward to over six months later!]

Thank you to Kissi Media/According to Dawn for the great video story!

Oscars 2014 – Best Dressed & Best Hair

Images via Entertainment Weekly

Namoi Watts
Right on point with the new trend for spring this year, Naomi sported the wet look in a chic yet wearable way. Her hair was just wet enough to work as the right kind of hand-combed, slicked back style while still contributing a very clean and glamorous effect to her outfit overall. Her straighter, sleeker strands added a nice surprise to compliment the sophistication of her Calvin Klein dress.

Lupita Nyong'o
This fairy tale still has us all teary eyed! Lupita took home the award for “Best Actress” in a supporting role and also won us over for the best look of the night. She dared to be different by accessorizing her short hair with earrings and a headband, which transformed her into a stunning Cinderella in her flowing dress. The heavenly blue color of her gown was so beautiful with her tone, and her fresh skin and rosy makeup was just the right match. Youthful, elegant, and memorable – this star just shined!

Jennifer Lawrence
The pushed-back hair look was cool and effortless. To appear longer and fuller, J-Law’s pixie cut was teased and textured in the front. The style was worn perfectly with enough movement and softness to give it the feeling of an updo. A brilliant pairing with her ultra bright and feminine low peplum Dior gown. She was glowing (and not from the embarrassment after her fall)!

Cate Blanchett
What a wow moment! Cate exudes total elegance gliding down in this exquisite yet relaxed ensemble. She scored again in an Armani Prive design – a skin-toned gown embellished with intricate textures. The special dress makes us all wish we had a reason to wear something like it one day. We wouldn’t be surprised if we saw the option charm an unconventional bride, either! The nude dress palette and down-played makeup brought out Cate’s gorgeous golden colored hair, which had just enough of a wave to transform her bob cut into the perfect behind-the-ear style.

Brad Pitt, Angelina Jolie
And the award for best couple goes to…Brangelina! As always, these two are flawless. We love seeing them both look as chic as they are in love, and they’ve never looked better. The coordinated pair keep it classy yet ooze with hotness! PS – If we could, we would ask the Academy to give Angie’s beaded gown an award!

Kate Hudson
This blonde bombshell was a sight in a unique, creamy number by Versace. From sweet side-swept hair to a mesmerizing silhouette and silky draped dress cape, it was hard to keep your eyes off of her! She pulled together old-school glamour – channeling both the sexy Jessica Rabbit and vintage Veronica Lake – and updated the look with a plunging v-neck, simple accessories, and short loose waves. Simply lovely!

Charlize Theron
With grace and good taste, Charlize is one person who always looks like a walking advertisement. Keeping things clean and simple, her style is the definition of modern classic. From her hair to her Dior dress, she looks neat and shaped while strutting along editorial lines with a striking neckline, cut to show off a dripping diamond necklace. In fashion, just as in hair, you can never go wrong with the combination of long, black, and luxurious.

Introducing: Sujean Rim – An Illustrative Stylist

“ Birdie’s Big Girl Hair, like both other books, have all come from random personal memories and once I knew I was going to tackle Hair, I knew I would include Butterfly in some way. The whole salon spread is completely inspired by the studio’s space! ” – Sujean on the idea behind the adorable interior layout of the hair salon featured in her newest children’s book.
Sujean Rim_Author Photo


We believe that there is a difference between a hair “dresser” and a hair “stylist.” A stylist sees hair as an art that’s directly tied to fashion, expression, and the individual. Every hair session – having its own unique canvas, story and emotion – requires as much heart in the details of the technique as it does talent. In that way, brilliant artist Sujean Rim is an absolute stylist in her field. When she spoke to us about how her drawings materialized into a series of books for kids, she shared a similar spirit about her approach to creativity.

” I don’t consider myself an author. I’m really just an illustrator who can write a little something about things I know, whether it’s from a personal experience or just something I’m passionate about. “


You might have noticed Sujean’s signature watercolor art without knowing it. From doodling the most gorgeous Butterfly girls ever (images we are eternally in love with and grateful for!) to her commissioned illustrations for numerous high profile clients (a seriously impressive list that covers pretty much everything from Barney’s NY to Daily Candy) – Sujean always delivers a stylish, charming vision with equal parts fun and sophistication. These days, she’s thrilled about having just released Birdie’s Big-Girl Hair, the third delightful addition to her splendid reading adventure for kids.

It all started with Birdie’s Big-Girl Shoes – a simple but personal little story that came from Sujean’s history of being a shoe designer for 10 years and having many of her own memories with shoes growing up. “I had no idea that Birdie would become a series, but I’m having so much fun with her,” she says. Sujean tells us that her new book about Birdie also pulls from her own past of hair-spirational stories – and even the experiences and styles she’s had at Butterfly over the last decade:

“Hair has always been a big thing with me. From really wanting to have long flipped or feathered hair like Farrah or Heather Locklear to being tortured in my teenage years with a home perm (a very tight home perm) – to now, having a beautiful four year old son who has this amazing head of hair, which Kattia has totally blessed by giving him his first haircut at 4 months. I’ve been going to Butterfly for about 13 years, and I can’t imagine life without all of my genius Butterfly babes!”


Meet Sujean!
Join us for “Styling & Storytime” at Butterfly on March 2nd. image-2

Kattia’s Mommy Diary: Baby Bump Style

When I got pregnant, I wanted to hold on to wearing as much of my regular clothes as I could – for as long as I could. I went shopping for stretchy tights and loose clothing when I went up a full size, but I still stayed away from the maternity section. As I continued to grow, I wore my pre-pregnancy pants open with the support of belly bands to keep them up. I was even able to squeeze into my leather pants by rolling down the waist until almost the very end (when it eventually cut my circulation)! Somewhere down the line, you realize that it’s finally time to go shopping for maternity apparel because you just want to be comfortable. Let’s be honest, there will also be different occasions on your nine month calendar that you will want to look and feel good for!

The thought of maternity shopping was both scary and thrilling. Believe it or not, the scary part was finding out that there is more bad fashion out there than good. The thrilling side was being able to embrace each step of this new life moment with fashion and flaunt my belly pride in style. My best outfit advice is to keep your articles of clothing basic – but accessorize to the max! Splurge on bold jewelry, fun shoes, and new bags because you will get use out of them after your delivery. I recommend asking around about where to shop from the fashion forward moms in your life. Bookmark their website suggestions because shopping online will make finding better quality and more variety much simpler…


Go-to sites for dressing your belly

  • For your “everything” search, start by browsing Destination Maternity. Note to self – stay true to your size! I always thought that I had to go up a number but ended up with returns because I was floating under a huge fit.
  • I lived in dresses and tights from my favorite mommy fashion designer, Isabella Oliver. I found her clothes comfortable, well made, and very fashionable. The images within this post are all hers. Love!
  • HATCH Collection is another great site for very cozy, comfy clothes. I bought the “Hatch-to-Hospital” box by Cosabella to include in my Mommy GO Bag. It might sound like a bit much at first, but the items are so comfortable and well thought out for a hospital stay. This is a fantastic gift idea for a baby shower, or if you just want to treat a mommy-to-be!
  • Browse your staple designers like Alexander Wang for great tops, Helmut Lang, Vince, Phillip Lim, and Rick Owen’s “DRKSHDW” line.  As long as you have a little patience to search, you will always find pieces that are worth it in a high fashion collection. I like CALYPSO, too – especially if you are going on vacation.
  • For cool jeans, check out Shop Bop.